Manaba – Identity for an Ecuadorian Artisan Product

Comprehensive design project for Manaba, a handcrafted Ecuadorian chili sauce brand. The work included naming, visual identity, and packaging design, aiming to convey flavor, tradition, and warmth. The proposal featured the design of a logo, labels, graphic patterns, business card, and a vibrant color palette inspired by the ingredients and cultural roots of the product. The result is an authentic, adaptable, and visually strong brand, designed to stand out both on the shelf and across digital platforms.